Client: Starz Digital (Brand)
Starz Digital's main objective was (in their words) to be interesting on the internet while talking about movies and entertainment. Below are two of my favorite content buckets from this campaign.
I'd find images from classic movies and bring them into the digital age with unexpected on asset and post copy. Combined with a little paid, this series helped nearly triple their engagement numbers.
The Starz Shark:
It's hard to explain this one without sounding crazy. But I wrote tweets as a fictional shark that worked at Starz Digital as an intern. No, I am not kidding.